Pursuing the Excellent Life


What is rational ignorance?

April 28, 2021

"Rational" and "ignorance" are words that don't often go together, but sometimes they should. In this episode Andrea and Craig explore the concept of rational ignorance. which basically means that when the cost of acquiring…

Introduction to the Rational Ignorance Podcast

April 14, 2021

Welcome to the Rational Ignorance Podcast! In this episode, Andrea and Craig discuss their goals for the podcast, and what listeners can expect to gain from listening (in business speak -- the value proposition). We're new t…